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We Do Combine Postage | THE MORE YOU BUY, THE MORE YOU SAVE!! | Free Local Pick Up

About Us


Who are we?

Welcome to EFO, Australia and New Zealand's top discount Electronic Factory Outlet.

EFO have been trading for over 25 years in Australia delivering the best value home electronics and other home and living appliances in both retail shopfronts and online retail platforms.

We offer a wide product range, consisting of the latest technology and trusted international brands. All at amazing genuine savings, of up to 80% off recommended retail price.

How can we get things at such good value?

This is because of our Wholesale roots. We are the main nationwide supplier to many local Australian retailers. We are also partners of many large online retail giants in both Australia and New Zealand. This creates large buying power for us to obtain the lowest cost on goods.

How can we always deliver the latest trends first?

This is because we have our own buying office located in Shenzhen to maintain sustainable relationship with factories direct, ensuring a high level of Quality control and the ability to fast track delivery of the latest trends to our own warehouses in Australia.

Why such an outstanding product selection and Warranty service?

We have a strong service centre with Technicians that have been industry trained and are established as an authorized Panasonic service centre for over 2 decades. All goods purchased within Australia and New Zealand are covered directly by our own service centre. This ensures our customers deal direct with us in response to resolving warranty issues, and are therefore free of any third party difficulties.

What is TODO? 

TODO is our own brand established with pride and joy. Our tech team strive for superb quality and our designing team is extra fussy with product design to give it a unique edge and combination of colours to provide a fashion statement that sparks up the modern home appliances.  In a nut shell it’s everything ‘’TO DO’’ with funky taste, fun and creativity.